Gamification is the use of game mechanics and design elements in non-game contexts. In email marketing, gamification can be used to increase engagement, boost click-through rates, and drive conversions. There […]
Email deliverability is the likelihood that your emails will be deliver to the inbox of your recipients. If your emails are not deliver, they will either sent to the spam […]
Testimonials and success stories are powerful tools that can help you build credibility and trust with your prospects and customers. When used effectively, they can show potential buyers that your […]
Inactive email subscribers are a fact of life for any email marketer. No matter how great your content is, there will always be some people who fall off the radar. […]
The first step to writing engaging email copy is to understand your audience. Who are you writing to? What are their interests? What are their pain points? Once you know […]
The holiday season is a great opportunity for businesses to increase sales and grow their customer base. However, it can also be a challenging time to manage email marketing. With […]
Email marketing is a powerful tool for businesses of all sizes. But if you want to get the most out of your email campaigns, you need to segment your email […]
Email marketing is a powerful tool that can be used to promote seasonal sales and offers. When done correctly, email marketing can help you reach a large audience, generate leads, […]
GIFs and other multimedia content can be a great way to add interest and engagement to your emails. However, it’s important to use them wisely in order to get the […]
Email marketing is a powerful tool for businesses of all sizes. It can be used to reach new customers, generate leads, and drive sales. But email marketing can also be […]
Abandoned shopping carts are a common problem for online retailers. According to a study by Baymard Institute, the average cart abandonment rate is 68.8%. This means that for every 100 […]
Behavioral triggers are a powerful way to automate your email marketing and improve your results. By sending emails based on specific actions or behaviors, you can ensure that your messages […]